Woodhouse Day Spa Appoints LRXD as Official Advertising Agency
“Our team is ready to carry the brand message of Woodhouse Day Spa to the level of services their clients receive,” says Kelly Reedy, CEO of LRXD.
July 08, 2021
LRXD, “The Original Health and Happiness Agency”, has been named an official agency by Woodhouse Day Spa. LRXD will create a total brand refresh for Woodhouse Day Spa, including brand positioning, in-store visualizations and national, regional and seasonal print and online advertising campaigns.
Founded in Victoria, Texas in 2001, The Woodhouse Day Spa operates as an upscale day spa franchise that brings a resort experience to a neighborhood setting. Woodhouse is proud to offer guests a tranquil and transformational spa experience with well-appointed amenities, luxurious relaxation spaces, high-end retail, and several signature services such as its award-winning, defiant Minkyti Facial. age; Four hands massage; Hand Retreat manicure; and seaweed pedicure.
In 2021, Woodhouse Day Spa was acquired by Radiance Holdings, the newly formed parent company of Sola Salon Studios, headquartered in Denver, CO.
“Following our acquisition by Radiance Holdings, we realized we needed to bring a fresh perspective that would quickly help us achieve our growth goals,” said Christina Russell, CEO of Radiance Holdings. “The LRXD team has demonstrated that they understand our brand space. We are delighted to discover their creative energy and production.
As a “health and happiness agency,” LRXD seeks brands to work with that fit their corporate culture. “Our team is ready to carry the brand message of Woodhouse Day Spa to the level of services their clients receive,” says Kelly Reedy, CEO of LRXD. “We believe in promoting a life well lived, and through our brand work, we will validate how time spent at Woodhouse Day Spa can show the best you can be in life.”
LRXD is Woodhouse Day Spa’s first referral agency. They will collaborate on the groundwork needed to take the business to the next level of brand awareness and stature. Understanding the needs of franchise owners and the management team, LRXD will develop new strategies and messaging, create new service campaigns, and deliver experiential and social media strategies. The initial focus of LRXD will be the development of the brand strategy platform. The first campaigns are expected in the fall of 2021.
ABOUT RADIANCE HOLDINGS
Radiance Holdings represents a collection of leading brands in the beauty, wellness and personal care industry. Led by Christina Russell, CEO, Radiance’s current brand portfolio includes Sola Salon Studios, the world’s largest and fastest growing salon studio franchise, and The Woodhouse Day Spa, the world’s largest day spa brand. range in the United States. Radiance is committed to investing in its brands, driving innovation, and helping their franchisees and community of independent beauty professionals grow their businesses and improve their lives.
ABOUT WOODHOUSE DAY SPA
Founded in Victoria, Texas in 2001, Woodhouse Day Spa offers each client a peaceful, transformational environment that is both memorable and grounded in wellness. From start to finish, the dedicated members of the spa team ensure that each visit enhances the client’s well-being. Luxury brand Woodhouse offers individually franchised locations that offer a full menu of treatments including massages, skincare, nails, waxing, full body treatments and more. Customers in 21 different states can enjoy the same high quality services at over 70 locations. For more information, please visit http://www.woodhousespas.com.
LRXD is the original health and happiness agency. For more than 50 years, we’ve worked with the world’s leading and emerging brands in health, mental wellness, organic and plant-based foods and beverages, food service, sustainability and social impact. https://www.lrxd.com/
Share the article on social networks or by e-mail: